Problem
Medical marijuana dispensaries operate in a highly regulated and competitive market where paid advertising options are limited and organic search is critical for patient acquisition. Despite strong locations and offerings, limited first-page visibility and minimal AI search presence made it difficult to consistently reach new patients.
Strategy
Outpace deployed a compliance-first SEO strategy focused on non-branded keyword expansion, local and statewide optimization, and authority building across cannabis-related topics. This approach strengthened traditional rankings while positioning the brand for rapid growth in Google’s AI-driven search experiences.
Organic Session
1.03M
Target 873 ↑
Technical Score
88
Target Min ↑ 85
Traffic Growth
+50%
Target Min ↑ 85
KPI Achievement Detail
Keyword Research
32 keywords optimized
SEO Technical Score
Min score 85
Page Speed Score
Min score 85
Traffic Growth (Sessions)
Organic Search
Traffic Growth (%)
Organic Search
Off-Page Articles
Articles & Non-Articles
Strategic Notes
KPI disesuaikan berdasarkan hasil performa 2024
Top 32 keywords dioptimasi berdasarkan user search intent
Technical & page speed score dipertahankan minimum 85
Target 55% organic growth FY25 — realistis di angka 50%
15 artikel/bulan atau 180 artikel/tahun untuk FY25
100% KPI akan tercapai pada Jun'25 berdasarkan proyeksi
My clients shape the world with technology.
We ensure their voices are heard.
