About

I help businesses show up on Google, ship fast websites, and grow online.

LinkedIn iam@mubarokwei.com

Freelance SEO, Web Devlopment & Tech Engineer— with a developer's brain and a problem-solver's mindset.

Over two decades building, fixing and fine-tuning websites. That means I don't just work on websites — I understand how everything connects and functions behind the scenes. Whether it's sorting your tracking setup, improving site speed, or giving Google exactly what it needs, I bring the rare combo of SEO knowledge and hands-on technical skill.

I work directly with businesses, agencies and teams that need straightforward, expert help to make their websites perform better. Outside of work, you'll find me cycling ? or going deep on a side project — I like building things and staying curious, always.

Mubarok Wei
01 — Education

Learning
never stops

2026

Universitas Sebelas Maret

Certified Professional Guru (PPG)

Completing my double degree path in Computer Science and Teacher Education.

2015 — 2020

Universitas Budi Luhur

Computer Science

B.Sc. in Computer Science — the foundation of my developer brain.

02 — Licenses & certifications

Licenses &
certifications

2024

Google Ads Creative Certification

Google Digital Academy (Skillshop)

Creative strategy, formats, and best practices for Google Ads campaigns.

2024

AI-Powered Performance Ads Certification

Google Digital Academy (Skillshop)

Leveraging AI-powered tools and Performance Max for campaign performance.

2023

Google Ads Measurement Certification

Google Digital Academy (Skillshop)

Measurement strategy, attribution, and analytics for Google Ads.

2023

Content Marketing Fundamentals

Semrush Academy

Content strategy, planning, and promotion fundamentals.

2023

On-Page and Technical SEO Course

Semrush Academy

On-page optimization and technical SEO best practices.

2023

Competitive Analysis and Keyword Research Course

Semrush Academy

Keyword research and competitor analysis frameworks.

2022

SEO Fundamentals

Semrush Academy

Core SEO concepts: crawling, indexing, ranking, and optimization.

2022

Google Ads Display Certification

Google Digital Academy (Skillshop)

Display campaign setup, targeting, and optimization.

2022

The Fundamentals of Digital Marketing

Google Digital Garage

Digital marketing foundations: search, social, email, analytics, and more.

2022

Google Analytics Individual Qualification

Google Digital Academy (Skillshop)

Google Analytics implementation, reporting, and interpretation.

2022

Google Ads Search Certification

Google Digital Academy (Skillshop)

Search campaign setup, bidding, and optimization.

03 — Journey

Where I've
been

2021 — Present
Experience

PT. Indo Menara Digital

IT & Web Development

Building and fine-tuning websites, integrations and digital infrastructure for clients across industries.

2024 — 2025
Experience

PT. Menara Karya Konstruksi

Project Manager

Managed end-to-end technical projects — coordination, delivery and everything in between.

2015 — 2020
Experience

SMK Tunas Grafika Informatika

Teacher Multimedia & Head of Lab Computer

Taught multimedia and led the computer lab — where my teaching and technical worlds met.

04 — Skills

Toolbox
& stack

WordPress Development Reporting Graphic Design Graphic Design IT Support Web Devlopment Website Optimization Maintenance UI & UX Motion Graphic Branding & Campaign Multimedia Technical SEO Analytics & Tracking
05 — Values

What I
believe in

01

Developer mindset, consultant delivery.

I don't just advise — I build. Every recommendation comes from someone who's hands-on with code, servers, and search engines. That means faster execution and fewer miscommunications.

02

Straightforward, always.

No jargon for the sake of it. No upselling. I tell you what your website actually needs, what it doesn't, and what the trade-offs are — then we decide together.

03

Curiosity over comfort.

The web changes fast. I stay sharp by experimenting, building side projects, and asking questions that don't have easy answers. That's how better solutions show up.

06 — Outside of work

What I do
for fun

Cycling

Long rides clear my head better than any meeting. Seeing the world at handlebar speed is my favourite reset button.

Side projects & labs

Motion graphics, web experiments, small utilities — if it's interesting, I'm building it. Most of my best client ideas started as weekend experiments.

Teaching

Years of teaching multimedia and leading a computer lab taught me how to explain complex things simply — a skill I bring to every client conversation.

Let's talk if you're building
something that makes life better.

The work I care about most is thoughtful, useful, and genuinely good for people. If you're building a product that leaves people a little better off than before, I'd be happy to talk.

iam@mubarokwei.com LinkedIn